{"id":630,"date":"2026-11-09T07:46:00","date_gmt":"2026-11-09T12:46:00","guid":{"rendered":"https:\/\/www.inketcmarketing.com\/blog\/?p=630"},"modified":"2026-11-09T09:37:39","modified_gmt":"2026-11-09T14:37:39","slug":"holiday-cards-new-year-mailers-order-now","status":"publish","type":"post","link":"https:\/\/www.inketcmarketing.com\/blog\/holiday-cards-new-year-mailers-order-now\/","title":{"rendered":"Holiday Cards and New Year Mailers: What to Order Now So They Arrive on Time"},"content":{"rendered":"<p>&nbsp;<\/p>\n<p><img loading=\"lazy\" decoding=\"async\" class=\"size-large wp-image-636 aligncenter\" src=\"https:\/\/www.inketcmarketing.com\/blog\/wp-content\/uploads\/2026\/11\/Festive-Holiday-Card-Still-Life-1030x541.png\" alt=\"\" width=\"1030\" height=\"541\" srcset=\"https:\/\/www.inketcmarketing.com\/blog\/wp-content\/uploads\/2026\/11\/Festive-Holiday-Card-Still-Life-1030x541.png 1030w, https:\/\/www.inketcmarketing.com\/blog\/wp-content\/uploads\/2026\/11\/Festive-Holiday-Card-Still-Life-300x158.png 300w, https:\/\/www.inketcmarketing.com\/blog\/wp-content\/uploads\/2026\/11\/Festive-Holiday-Card-Still-Life-768x403.png 768w, https:\/\/www.inketcmarketing.com\/blog\/wp-content\/uploads\/2026\/11\/Festive-Holiday-Card-Still-Life-1536x807.png 1536w, https:\/\/www.inketcmarketing.com\/blog\/wp-content\/uploads\/2026\/11\/Festive-Holiday-Card-Still-Life-1500x788.png 1500w, https:\/\/www.inketcmarketing.com\/blog\/wp-content\/uploads\/2026\/11\/Festive-Holiday-Card-Still-Life-705x370.png 705w, https:\/\/www.inketcmarketing.com\/blog\/wp-content\/uploads\/2026\/11\/Festive-Holiday-Card-Still-Life.png 1731w\" sizes=\"auto, (max-width: 1030px) 100vw, 1030px\" \/><\/p>\n<p>Every December we hear the same thing: &#8220;I meant to send cards this year.&#8221; Holiday cards and New Year mailers are some of the easiest ways for a small business to stay top of mind, but they only work if they arrive on time. The good news is that if you start in early November, there&#8217;s plenty of time to do it right.<\/p>\n<p>Here&#8217;s what to order now, and a simple timeline to keep it stress-free.<\/p>\n<h2><\/h2>\n<h2>Why holiday cards still work for businesses<\/h2>\n<p>Inboxes are packed in December. A printed card in the mailbox gets opened, read and often pinned to a fridge or office board. For customers, past clients and referral partners, a card is a simple thank-you that says you value the relationship, and it keeps your name in front of them heading into the new year.<\/p>\n<p>The businesses that get the most out of holiday cards usually do three things:<\/p>\n<ul>\n<li><strong>Use a real list.<\/strong> Customers, past clients, vendors and referral sources, not just whoever is in your phone.<\/li>\n<li><strong>Keep the message personal.<\/strong> A short thank-you beats a long sales pitch. Save the offer for January.<\/li>\n<li><strong>Get them out early.<\/strong> Cards that arrive in mid-December get noticed. Cards that arrive on December 27th get tossed with the wrapping paper.<\/li>\n<\/ul>\n<h2>The timeline: work backwards from delivery<\/h2>\n<p>For delivery before December 25, USPS recommends mailing First-Class Mail by <strong>December 17<\/strong>. That&#8217;s the last safe date, not the target. Here&#8217;s how we&#8217;d plan it:<\/p>\n<ul>\n<li><strong>Now through mid-November:<\/strong> Pull together your mailing list and decide on a design and message.<\/li>\n<li><strong>Mid to late November:<\/strong> Finalize the design, approve your proof, and send the cards to print.<\/li>\n<li><strong>Early December:<\/strong> Cards printed and in your hands, so you can sign, address and mail them well ahead of the holiday rush.<\/li>\n<\/ul>\n<p>We design and print custom cards with your logo, your photo and your message, along with matching envelopes, so they&#8217;re ready for you to sign and send.<\/p>\n<h2>Don&#8217;t forget January: the New Year mailer<\/h2>\n<p>While everyone else goes quiet after the holidays, January is a great time to reach new customers. People are setting goals, starting projects and looking for local businesses. A New Year postcard with a clear offer can fill your calendar for the first quarter.<\/p>\n<p>Popular options include:<\/p>\n<ul>\n<li><strong>Every Door Direct Mail (EDDM):<\/strong> Reach every home or business on the mail routes you choose, without buying a mailing list. Great for restaurants, contractors, salons and any business that serves a local area.<\/li>\n<li><strong>Targeted postcards:<\/strong> Mail to a specific list, such as homeowners, new movers or businesses in your industry, with addresses verified for accurate delivery.<\/li>\n<li><strong>Kickoff offers:<\/strong> &#8220;New Year, new look&#8221; promotions, spring booking discounts, or a reminder of seasonal services.<\/li>\n<\/ul>\n<p>One planning tip: EDDM and bulk mailers travel as Marketing Mail, which is slower than First-Class. If you want a mailer to land in the first week of January, plan to have it designed and approved in December.<\/p>\n<h2>What to order now<\/h2>\n<p>If you only do a few things this month, do these:<\/p>\n<ol>\n<li><strong>Holiday cards and envelopes<\/strong> for customers and referral partners.<\/li>\n<li><strong>A January postcard or EDDM mailer<\/strong> to bring in new business for the first quarter.<\/li>\n<li><strong>Signage or banners<\/strong> for any winter events, open houses or New Year promotions.<\/li>\n<\/ol>\n<h2>Let us handle it<\/h2>\n<p>Ink Etc Marketing in Acton, MA designs and prints custom holiday cards, and for New Year postcards and EDDM mailers we handle the whole job: design, printing, addressing and mailing. Fill out the short form below and we&#8217;ll put together a quote, with a timeline that gets your cards in your hands in time to send.<\/p>\n<div style=\"max-width: 900px; margin: 0 auto;\">\n\n\t\t\t<div\n\t\t\tclass=\"hs-form-frame\"\n\t\t\tdata-region=\"na1\"\n\t\t\tdata-form-id=\"53127dd3-5895-4acd-803e-a1915b379560\"\n\t\t\tdata-portal-id=\"187711\"\n\t\t\t >\n\t\t\t<\/div>\n\t\t\t\n<\/div>\n<div style=\"max-width: 900px; margin: 40px auto 40px; padding: 24px 20px; background: #f1f4fb; border: 1px solid #dde3f3; border-radius: 12px; text-align: center;\"><span style=\"display: block; font-size: 20px; font-weight: bold; color: #1b2a4a; margin-bottom: 6px;\">Prefer to talk it through?<\/span><span style=\"display: block; font-size: 17px;\">Call us at <a style=\"font-weight: bold;\" href=\"tel:+19782631555\">(978) 263-1555<\/a> and we&#8217;ll walk you through your options.<\/span><\/div>\n  \n  \n  ","protected":false},"excerpt":{"rendered":"<p>Holiday cards and January mailers take longer than most businesses expect. Here&#8217;s a simple timeline for getting them designed, printed and in the mail on time.<\/p>\n","protected":false},"author":3,"featured_media":0,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"content-type":"","footnotes":""},"categories":[38,36,39],"tags":[27,41,40,42,43],"class_list":["post-630","post","type-post","status-publish","format-standard","hentry","category-direct-mail-eddm","category-direct-mail-variable-data-personalization","category-printing-general","tag-direct-mail","tag-eddm","tag-holiday-cards","tag-new-year-marketing","tag-printing"],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v28.8 - https:\/\/yoast.com\/product\/yoast-seo-wordpress\/ -->\n<title>Holiday Cards &amp; New Year Mailers: Order Now | Ink Etc Marketing<\/title>\n<meta name=\"description\" content=\"Plan your business holiday cards and January mailers now. 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